Gourt > Society > Issues > Health > Tobacco > Advocacy > Pro Tobacco > Critiques > Advertising
History
In ancient times the most common form of advertising was by word of mouth; however, commercial messages and political campaign displays have been found in the ruins of Pompeii. Egyptians used papyrus to create sales messages and wall posters, while lost-and-found advertising on papyrus was common in Greece and Rome. Wall or rock painting for commercial advertising is another manifestation of an ancient media advertising form, which is present to this day in many parts of Asia, Africa, and South America. For instance, the tradition of wall paintings can be traced back to Indian rock-art paintings that goes back to 4000 BCBhatia (2000). Advertising in Rural India: Language, Marketing Communication, and Consumerism, 62-68. As printing developed in the 15th and 16th century, advertising expanded to include handbills. In the 17th century advertisements started to appear in weekly newspapers in England. More on [ Advertising ]
Old Navy is advertising something called G.O.G.A. pants. I can only hope this stands for "Girl On Girl Action."
killaguhrilla (Caffeinicus Maximus) Fri, 08 Jan 2010 02:54:16 -0000
Old Navy is advertising something called G.O.G.A. pants. I can only hope this stands for "Girl On Girl Action."
LOK! Free Advertising: Banners and Classsifieds http://bit.ly/8J3ssC
lookoutkokomo (Look Out, Kokomo!) Fri, 08 Jan 2010 02:54:11 -0000
LOK! Free Advertising: Banners and Classsifieds http://bit.ly/8J3ssC
RT @ryantomorrow: RT @ConversationAge:â I see the Internet as a way of taking advertising back from the evil assholes.â -- Benjamin Palm ...
JCcopywriter (
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Tobacco Explained: 4. Advertising - ASH UK Paper. Reviews industry cigarette ads over the years, their messages, emphasis, and effects.
Meta Description: [ Tobacco Explained: 4. Advertising, ASH UK Paper ]
Cigarettes: Successful Images and Failed Fact - Research on advertising and promotion of light and filtered cigarettes: what the ads promised and what the product actually delivered.
''Light'' Cigarette Claims - Heavy Deception - The tobacco industry privately described light cigarettes as an effective advertising gimmick, or merely cosmetic, which offered the image of health reassurance, according to recently uncovered tobacco company memos.
Meta Description: [ The latest information about cancer from Reuters News, The Abramson Cancer Center, and the OncoLink Weekly News Flash. ]
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: A Critical Look at TV Cigarette Commercials - Tobacco was television's first big sponsor and a top sponsor for over two decades; this research examines how cigarette advertising influenced early TV, the medium and the shows, health claims made on the air by the tobacco industry, advertising to women, and TV cigarette ads that changed the culture.
A Day in the Life of an Advertising Man - Internal documents from the UK tobacco industry's principal advertising agencies reveal that tobacco advertising is intended to increase consumption as well as brand share.
Ad Money Moves from Billboards to Print - A review of money spent promoting cigarettes finds that the Master Settlement Agreement has not reduced tobacco promotion, but merely moved it to different places.
Bibliography: Advertising's Effects on Tobacco Addiction Rates - Bibliography of scientific articles put together by Maryland State Medical Society.
Big Tobacco Shifts Ads from Billboards to Stores - UIC research shows that tobacco companies have increased retail store advertising and promotions since a ban on tobacco billboard advertising took effect. Pictures show typical retail spaces, filled with tobacco ads.
Brand-stretching - ASH-UK briefing on brand-stretching: the use of tobacco brand names on non-tobacco merchandise or services to get around bans on direct advertising.
Meta Description: [ Action on Smoking and Health (ASH-UK): ASH supports the UK campaign for clear, effective legislation to reduce and eventually eliminate the carnage caused by tobacco. ]
Fact Sheet - Tobacco Advertising - Brief factsheet compiled by the Non Smokers' Movement of Australia.
Holy Smoke! - The Virgin Mary was a Marlboro woman--and other marketing that the industry uses abroad.
Meta Description: [ The Virgin Mary was a Marlboro woman--and other outrageous tactics Big Tobacco uses to sell cigarettes abroad. ]
In-store Tobacco Ads - Commentary explains tobacco industry point-of-purchase advertising and promotion; how it works, who gets paid for it, and what mechanisms are used.
Meta Description: [ Retailers ignore tobacco bill truths: In-store ads lure children to smoke ]
Keep Smiling - No One's Going to Die - Report analyses thousands of internal documents from the UK tobacco industry's five main advertising agencies, reveals industry activities intended to recruit new smokers, discourage existing smokers from quitting, undermine advertising regulations, and subvert government policy.
Low Tar, Light Cigarettes Called Deliberate Deception - Industry documents show the tobacco industry knew that low-tar and light cigarettes were no safer but marketed them to offer an image of health reassurance
Meta Description: [ UniSci is a newsletter of science stories from the major research labs. Headlines link to in-depth articles and editorials. UniSci keeps scientists and others up-to-date on current research. ]
Memorandum by Centre For Tobacco Control Research - University of Strathclyde (UK) analysis of tobacco advertising agency documents finds they provide a unique glimpse into the mindset and tactics of both tobacco advertisers and their clients.
Mild - Collection of industry promotion strategies in different countries aroundthe world promoting light and mild cigarettes as less harmful.
Operation Storefront Report 1998 - Massachusetts study on tobacco point-of-sale advertising analyses where the ads are placed, who is targeted, how pervasive they are, and what results they get.
Meta Description: [ Massachusetts Tobacco Control Program within the Massachusetts Department of Public Health. ]
Peter Mitchell's Project -- Cigarette Advertising - Student project creates a poster that blends cigarette ads to make a point.
Research Review: Tobacco Advertising - Advertising to minorities; children as target markets.
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Targets of Cigarette Advertising - Essay on cigarette advertising and promotion.
The Cigarette Pack As Image: New Evidence From Tobacco Industry Docuemnts - Tobacco industry internal memos and reports reveal the industry used a highly sophisticated research program to develop the cigarette pack as a potent advertising tool in its own right.
The Dark Side Of Marketing seemingly 'Light' Cigarettes: Successful Images and Failed Fact - Extensive review of internal tobacco industry memos and documents finds that for 50 years filtered and low tar cigarettes were a marketing campaign designed to reassure smokers, not reduce risk.
The Tobacco Reference Guide: Advertising - Collection of facts, fully footnoted, outlines the dimensions and purposes of tobacco advertising and marketing.
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Tobacco Advertising and Promotion - Factsheet from ASH-UK.
Tobacco Advertising and Promotion - Short description and statistics on promotional items.
Meta Description: [ Information and resource web site for help people become free from Tobacco Addiction. If Tobacco does not kill you it makes your life a living hell. ]
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Tobacco Advertising, Public relations and the Media - Tobacco advertising and public relations links from healthwatcher.
Tobacco's Media Fix - Article in Now Toronto explores tobacco advertising aimed at reassuring smokers.
Meta Description: [ Tobacco's Media Fix: Publisher of Shift Helps Reassure Smokers -- worried that your nicotine-stained fingers peg you as a loser? That your inability to quit marks you as a person without discipline or class? Don't fret. Big tobacco has dedicated itself to the task of making sure your smoke-addled... ]
In-store Tobacco Ads - Commentary explains tobacco industry point-of-purchase advertising and promotion; how it works, who gets paid for it, and what mechanisms are used.
Meta Description: [ Retailers ignore tobacco bill truths: In-store ads lure children to smoke ]
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