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Advertising, generally speaking, is the promotion of goods, services, companies and ideas, usually performed by an identified sponsor. Marketers see advertising as part of an overall promotional strategy. Other components of the promotional mix include publicity, public relations, personal selling, and sales promotion.

History


In ancient times the most common form of advertising was by word of mouth; however, commercial messages and political campaign displays have been found in the ruins of Pompeii. Egyptians used papyrus to create sales messages and wall posters, while lost-and-found advertising on papyrus was common in Greece and Rome. Wall or rock painting for commercial advertising is another manifestation of an ancient media advertising form, which is present to this day in many parts of Asia, Africa, and South America. For instance, the tradition of wall paintings can be traced back to Indian rock-art paintings that goes back to 4000 BCBhatia (2000). Advertising in Rural India: Language, Marketing Communication, and Consumerism, 62-68. As printing developed in the 15th and 16th century, advertising expanded to include handbills. In the 17th century advertisements started to appear in weekly newspapers in England.

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@GoldielocksCRO A basic translation of the top bit is.... a woman doesnt lose old habits!!!! And its advertising a sauna I think.
cydesigns (Simon Faulkner) Sat, 07 Nov 2009 18:38:30 -0000
@GoldielocksCRO A basic translation of the top bit is.... a woman doesnt lose old habits!!!! And its advertising a sauna I think.
We should that KS for advertising the Outlaw Preacher Reunion in May 2010 Denver !!! We don't even have to pay him!! #outlawpreachers
conniejoh2o (Connie Waters) Sat, 07 Nov 2009 18:38:28 -0000
We should that KS for advertising the Outlaw Preacher Reunion in May 2010 Denver !!! We don't even have to pay him!! #outlawpreachers
Could this picture be the origin of the advertising characters Mac and PC?: http://bit.ly/449Zfw
m_s (Ian Tromp•Manjusura) Sat, 07 Nov 2009 18:37:57 -0000
Could this picture be the origin of the advertising characters Mac and PC?: http://bit.ly/449Zfw
Super Text Links Advertising Ultra: Super Text Links Advertising Ultra is a cost-effective text-link Ads suite based ... http://bit.ly/gv07G
suhd (Suhd.com Downloads) Sat, 07 Nov 2009 18:37:57 -0000
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Lynmar Advertising Specialties and Promos: Triumph Calendars ... http://bit.ly/7uvcC
2ChristieAnders (Christie Anders) Sat, 07 Nov 2009 18:36:59 -0000
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7-11 is advertising coffee in a Domo-kun cup for 99 cents.
redct (redct) Sat, 07 Nov 2009 18:36:47 -0000
7-11 is advertising coffee in a Domo-kun cup for 99 cents.

 
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